Author Archives: dayat

The Basics of Direct Mail Lists

Direct mail lists provide opportunities for businesses to acquire, retain and create loyal customers. Yet which lists are typically the best performing lists? How do you go about finding mailing lists? And once you’ve found a list, how do you … Continue reading

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Five Tips For Renting Mailing Lists For Direct Mail Marketing

If you’re considering using direct mail as part of your marketing mix, it’s vital to understand what constitutes a good mailing list as well as ways to manage mailing list rentals to save money. The best mailing list you can … Continue reading

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